
Position Your Firm to Lead: Asset Management PR That Builds Authority
From competing to credible
Communications Strategy Group (CSG®) helps asset management firms position themselves as trusted leaders in a crowded industry. Our asset management PR strategists position your firm to lead through thought leadership, strategic media relations and compelling storytelling. We showcase your expertise and vision while connecting you with the audiences that matter most — investors, partners and industry influencers — so your firm stands out and stays ahead.
Our Difference

Embedded.
In addition to CSG’s two decades of service as an expert advisor to financial services clients, our individual team members have roots in the industry. When we say we know financial services — we mean it. With experience that ranges from hedge funds and private equity to investor relations, our internal experts understand the demands of life in the financial services.

Invested.
Our team gets involved. We believe your success is our success and we’re accustomed to rolling up our proverbial sleeves and jumping in when and where we’re needed.

Activated.
Our experience in the industry runs deep, but we never rest on our laurels. We operate from an informed perspective that allows us to develop impactful strategies from the start, but we also optimize and seek out opportunities to put new ideas and strategies into action, based on our clients’ everyday work and emerging opportunities.
Our Clients

CSG is truly part of our team, which has allowed us to align our communications efforts to the broader strategic priorities of the firm. The tight partnership has made a tangible difference for Janus Henderson.

PR Program Generates Widespread Brand Awareness Resulting in 60% Increase in AUM
Two decades of industry experience inform a content-driven platform that positions an asset manager as a top global thought leader.

