PR Support Simplified: Amplifying the Mission of Healthcare Associations
From overwhelmed to empowered
Communications Strategy Group (CSG®) makes PR support simple for healthcare nonprofits and associations, so you can focus on advancing your mission. We bring clarity to complex communications, ensuring your message reaches donors, members and the communities you serve. With strategic guidance and seamless execution, we help you share your impact, build trust and rally support where it matters most.
Our Expertise
HEALTHCARE PROVIDERS & SYSTEMS
MEDICAL DEVICES
HEALTH INSURANCE
SENIOR SERVICES
NONPROFITS, ASSOCIATIONS & FOUNDATIONS
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Our Difference
Realistic & Relevant.
We have the experience necessary to see the forest and the trees — in healthcare PR that looks like setting aside everything-to-everyone strategies in favor of precise plans that connect to audiences on a relevant, approachable and personal level.
Nuanced & Insightful.
We understand healthcare on a systemic level — and we understand how to break down the complexity to create simple messages that create awareness, build trust and drive conversion.
Proven & Experienced.
We have decades of experience helping healthcare associations and nonprofits build brands, navigate crisis and uncertainty, connect to audiences and create resonance in crowded channels.
Our Clients
One of the cool things that came out of [the campaign] was a mindset shift. People started to realize not just on the marketing team, but across the organization, that stories are powerful.
RON ZWERIN
EXECUTIVE VICE PRESIDENT OF MARKETING COMMUNICATIONS AND BRAND STRATEGY, THE NATIONAL MS SOCIETY
Healthcare Digital Marketing Campaign Lifts National MS Society to Greater Awareness and Conversions
The world’s understanding of the impact of multiple sclerosis (MS) changed overnight when a new key study revealed that the actual number of people in the United States living with MS was twice the previously estimated amount — a staggering 1 million people.
That study was funded by the National MS Society, a nonprofit organization dedicated to empowering those living with MS, and ultimately, creating a world free of the disease. With a renewed perspective on the scale of the need for their resources, expertise and community building, the team at the National MS Society reached out to Communications Strategy Group (CSG®) to develop a healthcare digital marketing campaign to find and engage people living with MS and their support systems.
